Saturday, January 28, 2012

CR-V Superbowl?

It appears that Honda America is planning a major advertising spree for the 2012 CR-V during the Superbowl. Honda will be featuring the SUV in a commercial during the 4th quarter of the Superbowl on February 5th centering on Honda's Leap List advertising campaign on the CR-V. Honda did not advertise on the Superbowl last year. Rumours are that the commercial will feature actor Matthew Broderick reprising his Ferris Bueller character. The Superbowl ad could be a turn of the page for Honda which is looking forward to closing a book full of disasters in 2011.

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